What is a Cookie
A cookie is a simple text file that a website’s server places on your computer to store information about your visit. Only that server can retrieve or read the contents of the cookies it places. Cookies do not contain programmes, viruses or malicious software and usually expire after a certain length of time. “Session cookies’ are temporary and will be deleted from your computer when you close your browser or after a period of inactivity. ‘Persistent cookies’ remain on your computer until the expiration date/time set by the cookie creator.
What does a cookie do?
A cookie can contain a range of information about your visit to a particular website. Cookies are commonly used to store any preferences you’ve selected, such as privacy settings. Cookies do not contain any personal or private data about you but can compile information about your browsing habits. For the most part, cookies enhance your experience of a website by preventing the need for you to select the same options each time you visit a site. A cookie can also be used by a website to serve you advertising targeted to your particular interests based on the preferences you’ve selected or the content of the pages you have visited. For this reason, some web users choose to delete or reject cookies of certain types or from specific websites.
Deleting and blocking cookies
You can view any cookies stored on your computer and delete some or all of them. In some cases, deleting cookies will impact your experience in revisiting a website.
You can block cookies by using the settings on your browser that allow you to refuse permission to place all or some cookies. Please note that by disallowing cookies some functionality on the site may be restricted.
Many cookies you will encounter when browsing the School’s website are ‘third-party’ cookies, meaning that LIS’ website has used a feature supplied by an external provider, such as Facebook or Google Maps which sets the cookie. Third-party cookies are not inherently more or less risky than first-party cookies, and it is the external provider, not LIS, which determines the type of information stored and how it is used. The most common type of cookie used on the School’s website is set by Google Analytics. Google Analytics provides anonymous statistical data to show usage trends and to aid in making decisions about what types and formats of content are most popular. Specific information about the cookies on the School’s website is contained in the School’s Cookie Register.
You can check the ‘help’ menu of your browser to learn about your cookie preferences, and how to remove cookies from your system.
Some of the most common types of cookies found on LIS’ website are listed below:
Google Analytics (GA)
Most of the School’s web pages contain a GA tracking code to record information about the date and time of your visit, which browser you’re using, your approximate geographic location and the URL of the page that led you to the School’s website. This information is aggregated and used by the School to identify usage trends and to make decisions about which marketing channels, content or formats are optimal.
You can visit the Google Analytics Opt-Out page to find out more about preventing browser behaviour being shared with GA.
These allow the School to identify and count the number of visitors and to see how visitors move around the website when they are using it. This information helps the School to improve the way the website works, for example, by ensuring that users find what they are looking for quickly.
These cookies are used to recognise you when you return to LIS’ website. Identifying you enables the School to personalise content for you and remember your preferences.
These cookies record your visit to LIS’ website, the pages you have visited and the links you have followed. The School will use this information to make its website and any advertising arising out of it more relevant to your interests. LIS may also share this anonymous information with third parties for this purpose.
Google Tag manager
The School uses Google AdWords Remarketing. This means that adverts are displayed to previous visitors to LIS’ website when they visit other websites that are part of Google’s Display Network. To achieve this, a cookie is saved to the School’s website, which will then be used to serve adverts after the visit.
The School uses Hubspot to understand how users navigate around individual pages on its website. It also uses Hubspot to recognise you when you return to the School’s website. Identifying you enables the School to personalise content for you and remember your preferences.
LIS uses Hotjar to understand how users navigate around individual pages on its website so that improvements can be made to further improve the experience delivered to users.
Web beacons are small, invisible graphics files which are downloaded from a server when you open or click on most HTML newsletters.
The School works with third party service providers to create and deliver HTML email newsletters. Web beacons and similar technologies are used by these newsletters to enable the School to know which recipients open the newsletters, when they do so, the browsers that they use and the links that they click on in the newsletters and potentially to customise the service and information the School provides to you so that they are relevant to your interests.
The School and its service providers store any information collected in a confidential and secure environment, and never share this information with any third parties. You can unsubscribe from your email newsletters at any time by clicking on the relevant link.
Strictly necessary cookies
These are required to facilitate the cooperation of the School’s website. They include, for example, cookies that enable you to log into secure areas of our website.
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